At Gun Friendly Payments, we are committed to transparency, privacy, and maintaining the highest standards of security for all visitors using our website and services. This Cookie Policy explains how we use cookies and similar tracking technologies on gunfriendlypayments.com. It is important that users, especially firearm retailers and FFL license holders exploring our gun-friendly payment processing services, understand what data is collected and how it is used.
This policy is an extension of our Privacy Policy and complies with applicable U.S. laws concerning digital privacy and data tracking. By continuing to use our website, you consent to the use of cookies as described below.
1. What Are Cookies?
Cookies are small text files stored on your computer, tablet, or smartphone when you visit a website. They help websites remember your actions and preferences (such as login, language, and display settings) over time, making your browsing experience more efficient.
Cookies may also collect information about how you use a website, which pages you visit, and which links you click. At Gun Friendly Payments, we use cookies to better serve users interested in firearm merchant services, including services like FFL credit card processing and establishing firearms friendly merchant accounts.
Cookies are essential for optimizing the functionality and performance of our site. They allow us to tailor our website experience to gun shop owners, dealers, and e-commerce firearm retailers seeking high-risk payment processors that support the unique requirements of their businesses.
2. Why We Use Cookies
Cookies help us enhance the website experience and ensure that our content, offerings, and merchant tools remain relevant and useful to our visitors.
We use cookies for the following key purposes:
Website Functionality: To ensure our forms, chat tools, and navigation features work correctly for users exploring gun shop credit card payments and other services.
User Preferences: Cookies remember your preferences such as location, language, and previously viewed services, particularly if you’re returning to research gun-friendly payment processing options.
Analytics & Performance: We use cookies to monitor traffic patterns, usage data, and user interaction to better understand how visitors engage with firearm merchant services pages and improve site structure.
Marketing & Retargeting: Cookies allow us to serve ads or promotions (such as new guides or tools for FFL dealers) that are more relevant to your interests, based on your browsing behavior.
Cookies enable us to personalize your experience and deliver content tailored to the needs of the firearm industry—whether you are applying for a firearms friendly merchant account or comparing solutions for your FFL retail store.
3. Types of Cookies We Use
We use both first-party cookies (set by us) and third-party cookies (set by external services) across the site. The types of cookies we use include:
a) Essential Cookies
These cookies are strictly necessary to operate the website. They support key features such as page navigation, secure form submissions, and session management for those browsing FFL credit card processing solutions. Without these cookies, the website cannot function properly.
Essential cookies help keep your browsing secure while navigating services related to high-risk payment processor firearms, ensuring a safe user experience.
b) Analytical/Performance Cookies
These cookies collect information about how visitors interact with the site. For example, we may use Google Analytics to measure user activity, time spent on service pages, and conversions related to gun shop credit card payments.
Performance cookies give us insight into how our site performs across different browsers and devices. This allows us to refine our user interface for better access to firearm merchant services content and tools.
c) Functionality Cookies
These cookies remember user choices to provide enhanced and more personalized features. This includes remembering your preferred FFL services, states of operation, or merchant categories previously explored on our website.
Functionality cookies are especially helpful when returning users are comparing gun-friendly payment processing options or following up on inquiries regarding merchant account approvals.
d) Targeting/Advertising Cookies
We may use targeting cookies to display relevant advertising or promotional content. These cookies are often set by third-party platforms and may collect information on browsing behavior to serve firearm-related payment processing ads elsewhere online.
For example, if you visit pages related to firearms friendly merchant accounts, you might see a sponsored promotion for secure e-commerce payment tools tailored to FFL dealers.
4. Third-Party Cookies
We may allow select third-party services (e.g., analytics providers, ad networks) to place cookies on our site. These cookies assist us in:
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Serving targeted ads to visitors interested in gun shop credit card payments
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Tracking conversions for applications submitted to our firearm merchant services programs
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Improving the performance and usability of our content related to FFL credit card processing
We do not control these third-party cookies directly. Their use is governed by the third party’s own privacy policies. For example, we may use tools from Google, Meta, or LinkedIn to support outreach to retailers looking for high-risk payment processor firearms solutions.
We recommend reviewing their respective policies for more information on how they handle user data.
5. How to Manage or Disable Cookies
You have the ability to manage or disable cookies directly from your browser settings.
Most browsers allow you to:
- View what cookies are stored on your device
- Delete existing cookies
- Block third-party cookies
- Set preferences for specific sites (such as allowing cookies only from gunfriendlypayments.com)
Note that disabling or deleting cookies may negatively impact your experience on our website, especially if you plan to apply for a firearms friendly merchant account or complete a multi-step inquiry process.
You may not be able to access all features if cookies are disabled, particularly form submissions or secure merchant application pages for gun-friendly payment processing services.
6. Cookies and Data Protection Laws
While Gun Friendly Payments operates exclusively in the United States, we remain committed to maintaining transparency and security in accordance with digital data standards.
We ensure:
No sensitive credit card or firearm license data is stored in cookies
All cookie data is anonymized or pseudonymized where possible
Any cookies related to tracking comply with marketing regulations and can be disabled by user choice
This is part of our broader approach to securing your information across all firearm merchant services platforms and tools, including our FFL credit card processing integrations.
7. Updates to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in law, technology, or our business practices.
When changes are made:
A revised “Last Updated” date will be shown at the top.
Any significant updates will be communicated via email or a notice on our website.
We recommend reviewing this policy periodically, especially if you are actively exploring gun-friendly payment processing for your firearm retail or e-commerce operation.